Creative Concept
Middleby Brazil is a leading provider of commercial kitchen, beverage and technology solutions for foodservice.
This project was created for Taste São Paulo Festival in 2023. The concept was inspired by the universe of old posters and advertisements, incorporating elements such as bold typography, vintage color schemes and retro illustrations.
This enhanced the overall experience and created a memorable impression, highlighting the products and their exceptional qualities with a touch of humor, nostalgia and authenticity.
MIDDLEBY
Otto Design _ Brazil (Sao Paolo)
Juliana Mayerle e Rogerio Testa